For Student Wellness

Built so
students don't
have to figure it
out alone.

Healthier students show up differently — to class, to practice, to the rest of their lives. The Lab gives them no-guesswork training, experts to ask, and a community to belong to.

What student
wellness can
look like.

Imagine a freshman opening their school's wellness app the first week of class. They see a workout built for their level. They see other students — people they pass in the dining hall — sharing wins, asking questions, showing up. They have a place to ask a trainer about their form, a nutritionist about their meal plan, a therapist about lower-back pain from sitting in lecture for four hours.

Now imagine that same student a semester later. They know how to train. They know how to eat. They know who to ask when something goes sideways. They didn't have to figure it out alone, and they didn't have to leave campus to find it.

Physical wellness bleeds into everything else. Academics. Discipline. Sleep. Confidence. Retention. Students who feel supported in their bodies show up differently in every other part of their college life.

Why this exists

I got fat in college.

Harsh, but true. I was a high school athlete who stopped playing sports, traded practice for dining hall froyo, and had no idea how to work out, what to eat, or how to take care of myself outside the gym.

Nobody at school sat me down and explained any of it. I figured it out the hard way over a couple of years — and I'm one of the lucky ones who eventually figured it out at all. Most students don't.

The Lab is the app I needed back then. A plan I could follow. Experts I could ask. A community of people doing the same thing at the same time. If your campus had something like this, my freshman year would have looked completely different. So would a lot of other people's.

— J.T. Bugos
Co-founder, The Lab

Three things every student should walk in with — and almost none of them do.

Most students arrive at college without knowing how to train, how to eat, or where to ask. The Lab gives them a plan, real experts, and a community — in their school's own app.

01
A no-guesswork plan

Students walk into the rec center already knowing what to do.

No more standing next to a squat rack pretending to know what comes next.

Custom programming for any level, any goal, and any equipment your rec center has. Built-in exercise demos, progress tracking, and history so students can see how they've actually improved. Whether it's a first-time lifter or a former high school athlete, the plan meets them where they are.

Student workout view in the campus wellness app

A student's training view inside the app — the plan, the demos, the history.

02
Real experts. Real answers.

Trainers, physical therapists, and nutritionists — in the app.

Wellness isn't just lifting. The Lab supports the rest of it.

Students can ask a trainer about their form, a PT about a nagging shoulder, a nutritionist about how to eat on a meal plan. Not later. Not by appointment. In the app, where they already are. Strength, conditioning, nutrition, recovery — covered.

Student asking a trainer a question inside the app

A student asks. An expert answers. Everyone else in the channel learns from it.

03
The community is the point

Thousands of classmates, all rooting for each other.

This is the part most wellness platforms don't have, and the part that actually changes outcomes.

Students see their classmates' wins. They post their own. They ask the questions everyone else is thinking but won't say out loud. Peer accountability that students actually feel — built into a place they already check on their phones. A student isn't doing this alone anymore. They're doing it with their school.

Campus wellness community feed showing student wins and posts

The campus feed — wins, questions, conversation. Alive every day.

Not just students.

One platform, one brand, three audiences — all inside the campus you already run.

01 · Students

The whole student body.

Freshmen who've never lifted a weight. Former athletes looking for structure. Graduate students balancing research and recovery. The app meets every level.

02 · Faculty & Staff

Wellness for the whole campus.

Faculty and staff get the same access. The Lab doesn't distinguish member type — it's the same app whether you're 19 or 49, walking out of a 4pm lecture or a faculty meeting.

03 · Academic Departments

A place coursework can live.

Exercise science, PT, and nutrition programs need applied-practice opportunities. The Lab gives them one — inside the same app their classmates are using.

Where coursework
meets practice.

Applied practice is one of the hardest things to build into a curriculum. Most departments end up with rotations off-campus, capstone projects that never see a real user, or coursework that stops at the textbook. The Lab gives your academic departments a live environment — already on campus, already populated with students, already running.

Your campus's own
branded app.

Students don't download "The Lab." They download your school's app — with your name, your logo, and your colors. It lives in the App Store under your brand, not ours.

This isn't a vendor's tool with your name slapped on it. It's your campus's wellness platform. Students see your school every time they open it. Faculty see your school. Visitors see your school. The Lab works behind the scenes.

Your school name and logo in the App Store
Your brand colors throughout the app
Programming, community, and expert channels — all branded
Push notifications sent from your school, not a third-party app
Students feel like members of their campus, not users of someone else's software

Light lift.
Real onboarding.

We've done this before. The Lab arrives with a real onboarding process — not a login link and a PDF. Your wellness team is set up to run it before students see it, and we stay close through the first 90 days.

01

Strategy Call

60 min · pre-launch

We start with your team. What does success look like in 90 days? What are you trying to change about how students engage with wellness on campus? We capture it in your words, and everything that follows is anchored to it.

02

Channel & Content Workshop

30–45 min · pre-launch

A working session with your wellness team. We design your channel architecture together — by class year, by program, by interest — and we seed the feed with real starter content so it isn't empty on launch day. Empty community apps die in week one. This is the step that prevents that.

03

Rec & Wellness Team Kickoff

60 min · pre-launch

We bring your whole staff into one call — trainers, PT, nutrition, anyone who'll be active in the app. Not a feature walkthrough. The philosophy first: why connection drives outcomes, how to be present with students at scale, what a one-minute reply does for a student's week.

04

30-Day & 90-Day Check-Ins

45 + 30 min · post-launch

Two follow-ups built into the rollout. At day 30 we look at the data together — adoption, channel activity, what's alive and what's not — and course-correct. At day 90 we pull up the goals from the Strategy Call and see how the first quarter actually played out.

Custom branding runs in parallel. While your team is onboarding, we're building your app — logo, colors, App Store assets, push notification setup. By launch day, students are downloading something that looks like your school made it.

See it
live.

20 minutes. We'll walk through the app, show you exactly what your campus's version would look like, and answer every question your team has. No pitch deck. No obligation.